Data Net Blog

For small business owners, it may seem your daily energy is caught up with just keeping the doors open and revenues coming in. However, unless you were very fortunate when you started up, you have a board of directors; most likely initial investors whose focus is on the long term success of the company and on strategies for future growth. Part of their concern will be threats and risks to the present business. A particular concern may be the risks to the business in the case of a cyber attack. Small businesses are just as vulnerable to cyber attacks as large companies. However, they are far less likely to have the resources to recover.

We’ve been talking about social media as a good way to market if you're a small business. Facebook , in particular, can be useful not just as a marketing tool, but as a platform that can serve as your website. If you don’t have a website, Facebook offers a way to have a “faux” website. It can provide basic information about your goods and services, and it can be easily updated. Unlike a website, it takes no web skills to change the content of your Facebook page. So at the very least, this is a pretty safe way to get into the shallower waters of social media. It is important to remember to update your Facebook page. Leaving it to get stale doesn't send a good message. If you don’t care enough to keep it up to date what does that say about how you run the rest of your business?

Have you ever thought about what would happen if your IT administrator were to go rogue and create redirects on your website that take your visitors to inappropriate content? Well, it happened to one unfortunate company in Arizona, and it ended poorly for both parties involved. What started as a ransom ended up as four years of probation and a huge sum of cash paid in restitution.